Most entrepreneurs find themselves financially challenged when they first start out, and having a large budget for outsourcing marketing is not usually available. Marketing is essential for any business, but the rules are constantly changing, and trying to do it alone without direction can be daunting, if not impossible. Because of this, most entrepreneurs are seeking to understand and market their business as economically as possible.
If you are one of these businesses, you may be interested in the program “7 Keys for Marketing Without Money,” presented by Patrick Dougher of The Business Network and DoerExperts.TV, along with his guest host, Judy Hoberman of “SellingInASkirt.com.”
In this presentation, the duo outline the seven key steps essential to market your brand and increase your traffic and revenue.
- Find the right people to bring along with you to network and collaborate with
- Give first, but make sure your giving also is open to receiving (have Velcro)
- Have a specific target audience
- Share properly – from your website out to social media. Create content and repurpose everything you find
- Video is king, but it’s about Google. Make everything Google friendly if you want to get noticed. “If you want Google’s love you have to play with it’s toys,” says Patrick.
- Learn how to speak effectively. Join Toastmasters, speak in front of clubs and groups – especially those that video their programs.
- Create a mastermind group you can collaborate with
To learn more on this topic, contact Patrick Dougher at patrickdoer@gmail.com, or you can get a hold of Judy through her website – http://www.SelllinginASkirt.com; on Facebook at http://Facebook.com/SellingInASkirt, on Twitter @sellinginaskirt; by phone at 203-605-3635; or email at: judy@sellinginaskirt.com.
